Less intense
The Economist, 08 May 2008IN WONKISH circles, energy efficiency used to be known as “the fifth fuel”. Now, most blueprints for tackling climate change assume that saving energy has a big part to play. A recent report by the McKinsey Global Institute suggests that energy efficiency alone could get the world halfway to a greenhouse-gas concentration goal recommended by many scientists. Even though overall energy use is rising as the global economy grows, the world is using less energy to generate output; intensity is falling by 1.5% a year. Price is a big factor. In countries with higher fuel prices, there is more incentive for manufacturers and consumers alike to be more energy efficient. America's energy intensity was falling by a 0. ... Read full article
